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February 28, 2005
A little hypocrisy with that rubber chicken?
There is an air of righeous rectitude that does not become the Mainstreatm Media in their current criticism of the public relations business. MSM have excorited the Bush Administration for paying PR firms, as it turns out, millions of dollars to promote the president’s initiatives.
Fair enough. Taxpayers should not have to foot the bill to promote Bush’s policies like No Child Left Behind. But taxpayers do have a legitimate interest in, for example, the promotion of healthy lifestyles (My employer, pr firm Capstrat, has a contract for one of those government programs.) that hold down medical costs.
So, let’s talk about disclosure. How much dough does Tim Russert get for delivering a 20-minute political analysis to the National Association of HVAC Dealers? What about Lou Dobbs’ entertaining blather to the national Osteopath’s confab? Or Robert Novak’s rants against the Left to the Confederation of Insurance Brokers?
Journalists can easily double their base compensation with these gigs, which ususally come with first-class airline seats and hotel accommodations in warm climates. But few journalists are willing to disclose this lucrative source of income.
What are we supposed to do, trust that they’ll be fair in reporting on tax policies that could affect the members of their audiences?
No, there’s more than enough hypocrisy to go around these days. And these journalists-as-celebrities lead the way.
Posted Feb 28 2005 @ 06:53 AM
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